

A group of strategic brands, driven by science and nature
Innovad Group journey has been one of transformation and growth, driven by a bold ambition to lead through innovation and sustainability. Over the past few years, Innovad Group has expanded significantly, thanks to a series of strategic acquisitions. These include Scentarom in March 2022, Herbonis in May 2023, and Oligobasics, each bringing unique strengths that have helped solidify our position as a trusted partner in the global market.
Core brands and technologies include:
- Innovad – Offering comprehensive gut health, stress management, and performance solutions for poultry and other livestock. Products are backed by extensive global R&D, including the Biomonitoring+ Program – an integrated feed and blood mycotoxin monitoring service developed with Ghent University to support mycotoxin management on farm.
- Herbonis – Specializing in plant-based molecule actives to support calcium metabolism, skeletal development, and eggshell strength. Key product: Panbonis® – a natural source of bioactive form of vitamin D from Solanum glaucophyllum.
Visit innovadgroup.com to learn more about how Innovad Group is advancing the livestock industry with its innovative and sustainable solutions.
Empowered by nature, driven by science.